About

Jamie Cattell

Advisor, operator, and technology strategist with 30 years of experience helping large organizations turn technology disruption into business impact.

How to Beat Tesla is my personal field-notes site on technology disruption, AI, data, operating model change, and how incumbents respond when technology changes the rules of competition.

I'm also the founder of Fernridge Advisory. The views expressed here are personal.

Jamie Cattell, author of How to Beat Tesla

What I write about

  • Technology disruption and incumbent response
  • AI and data as operating capabilities
  • Operating model change
  • Corporate reinvention
  • Strategy translated into performance